A Concise History of Pop-up and Movable Books
by Ann Montanaro
"Mechanical books should look like ordinary books. Their success is to be measured by the ingenuity with which their bookish format conceals unbookish characteristics."
-- [Iona & Peter Opie, "Books That Come to Life" from the Saturday Book, v. 34, p. 62, 1975]
Because books are by design two-dimensional, it might seem impossible for a page to add motion or depth other than through illustrations with perspective and illusion. And yet, for more than 700 years, artists, philosophers, scientists, and book designers have tried to challenge the book's bibliographic boundaries. They have added flaps, revolving parts, and other movable pieces to enhance the text.
It is not known who invented the first mechanical device in a book, but one of the earliest examples was produced in the 13th century by Catalan mystic and poet Ramon Llull of Majorca who used a revolving disc or volvelle [exhibit #28] to illustrate his theories. Throughout the centuries volvelles have been used for such diverse purposes as teaching anatomy, making astronomical predictions, creating secret codes, and telling fortunes. Yet, while it can be documented that movable parts had been used for centuries, they were almost always used in scholarly works. It was not until the 18th century that these techniques were applied to books designed for entertainment, particularly for children.
F.J. Harvey Darton, English authority on children's books, wrote that before 1770 there were virtually no books "produced ostensibly to give children spontaneous pleasure, and not primarily to teach them, not solely to make them good, nor to keep them profitable quiet." London book publisher Robert Sayer changed that with the production of "metamorphoses" books. These books, which were also called "turn-up" books or "Harlequinades," afforded amusement, not so much through their printed contents, but through their illustrations that changed and kept pace with the story. "Metamorphoses" books were composed of single, printed sheets folded perpendicularly into four. Hinged at the top and bottom of each fold, the picture was cut through horizontally across the center to make two flaps that could be opened up or down. When raised, the pages disclosed another hidden picture underneath, each having a few lines of verse.
Other early examples of movable books were the Paper Doll Books produced by London publisher S. & J. Fuller beginning in 1810; the "toilet book," and an early example of a lift-the-flap book, first illustrated and published by the artist William Grimaldi in the 1820s; and peep-show books. Little or nothing is known of the origin of the peep-shows but they appear to have evolved from the traveling exhibits that showmen featured at fairs and festivals. They were often quite elaborate constructions depicting scenes from famous stories or topical events and were viewed through a small hole in the cover.
The first true movable books published in any large quantity were those produced by Dean & Son, a publishing firm founded in London before 1800. By the 1860s the company claimed to be the "originator of childrens' movable books in which characters can be made to move and act in accordance with the incidents described in each story." From the mid-19th century Dean turned its attention to the production of movable books and between the 1860s and 1900 they produced about fifty titles.
To construct movable books, Dean established a special department of skilled craftsmen who prepared the hand-made mechanicals. The designers used the peep-show principle of cut-out scenes aligned one behind the other to give a three-dimensional effect. Each layer was fixed to the next by a piece of ribbon that emerged behind the uppermost portion, and when this was pulled, the whole scene sprang up into perspective.
Dean also introduced movable books with transformational plates based on the jalousie or Venetian blind principle [exhibit #19, 34, 50, 88, 93]. The illustrations in these books had either a square or an oblong picture divided into four or five equal sections by corresponding horizontal or vertical slits. When a tab at the side or bottom of the illustration was pulled, the picture "transformed" into another picture.
Read and Ward & Lock, Darton were two other London publishers of movable books, but Raphael Tuck was the first publisher to seriously challenge Dean & Son. In 1870 Tuck [exhibit #17] and his sons founded a publishing business in London that produced luxury paper items including scrapbook pictures, valentines, puzzles, paper dolls, and decorated papers. In the genre of movable books, Tuck published "Father Tuck's 'Mechanical' Series." The series included stand-up items with three-dimensional effects as well as movable books. To create these books, Tuck, like Dean, formed editorial and design studios in London where volumes of high pictorial quality were produced. All of the printing, however, was done in Germany. The Germans developed a mastery of color printing in the second half of the 19th century and their equipment and techniques superbly reproduced the finest art work.
 In 1870 Tuck and his sons founded a publishing business in London that produced luxury paper items including scrapbook pictures, valentines, puzzles, paper dolls, and decorated papers. |
Another 19th century publisher who specialized in movable books was Ernest Nister [exhibit #50, 51]. His printing business, begun in 1877, was capable of producing works by all of the major processes of the time. However, despite his wide range of publishing endeavors, he is best known for his movable books that were published from 1890. Nister's works were similar to those produced by his contemporaries but Nister's illustrations stood up automatically. The books had figures that were die-cut and mounted within a three-dimensional peepshow framework. The figures were connected by paper guides so that as the pages were turned, the figures lifted away from the page within the perspective-like setting. Nister also produced movable books with dissolving and revolving transformational slats.